PROJECT

• Category: Conversion projects
• Client: Buyerzone.com
• Date: 2015

A conversion‐focused web project designed for digital copier shoppers. The goal was to direct users via a marketing email to a landing page optimized to convert site visitors who are looking for digital copiers into leads or sales.

Target audience: People who are in the market for digital copiers: comparing cost, features, specs, and seeking quotes.